52 Weeks of Sales Success: Americas #1 Salesman Shows You by Ralph R. Roberts

By Ralph R. Roberts

Fifty two Weeks of revenues luck, second version is predicated on Roberts' sequence of renowned weekly revenues seminars initially provided to his employees. Ralph now promises an analogous power and sales-generating knowledge and shutting instruments to every person who's dedicated to attaining his or her complete power. during this moment version, Ralph has accelerated and up to date the cloth to deal with matters very important to modern salespeople and divulges his field-proven concepts for promoting within the twenty first Century:Stop considering like an worker and begin pondering like an entrepreneurSurround your self with optimistic peopleDevelop structures and proceduresHire an assistant, so that you can pay attention to clientsKnow your product, your self, and your clientUnder-promise, over-deliverTurn difficulties into possibilities

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Create a step-by-step procedure manual for all the tasks you perform. If you take up the challenge, I am convinced that you will discover that you are wasting time on many tasks you could easily outsource to an assistant—anything from assembling marketing and sales packets to screening your e-mail to filling out sales reports to building and maintaining your web site. As an added bonus, if you take up my challenge, you now have a detailed procedure manual for training your assistant. With stepby-step procedures and a little hands-on training, your assistant can be up and running in less than a week.

Instead of trying to sell furniture to everyone within 20 miles of your store, you may want to focus on upscale homeowners or middle-income families. You can always expand later, but it’s best to start out with a limited focus. P1: a/b c06 P2: c/d QC: e/f JWBT014-Roberts 24 T1: g October 15, 2008 18:41 Printer: Courier Westford, Westford, MA 52 Weeks of Sales Success Following is a sample market analysis for someone who sells athletic shoes and accessories: The athletic shoes and accessories I sell are for competitive runners in high-school, collegiate, and Olympic arenas located on the West Coast of the United States.

I think that most people are born with this belief because without it, most people would never learn to crawl, walk, or talk. Unfortunately, over time, many people have their can-do attitudes trained right out of them—their dreams trampled by people who encourage them to be “realistic” and set their expectations low in order to avoid disappointment. Discouraged in their youth, these people tend to discourage others when they become adults. On the other hand, people who’ve been encouraged to pursue their dreams tend to encourage others.

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